Celebrating Innovation
Conceptualized and designed creative for a digital story telling platform and coffee table book to celebrate 35 years of Via Satellite, 40 years of SATELLITE and 50 years of Hughes connecting the world.
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Using Shorthand, a digital story telling platform, I designed a story to commemorate the anniversaries of three satellite industry leaders – Hughes Network Systems, Via Satellite, and SATELLITE Conference & Exhibition. The interactive and immersive platform features defining moments for the industry from Hughes’ history over the past 50 years and celebrates innovation by taking the reader on a journey of possibilities for what the next 50 years may bring.
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Hughes was the sponsor of the platform, but we did not want this to be perceived as purely sponsored content. This platform was to be seen as a collaborative effort that celebrates innovation at Hughes, its partner and customer companies, and within the satellite industry as a whole. We wanted to encourage as much interaction and engagement as possible from visitors to the platform, and inspire the future of the commercial satellite industry.
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In addition to the digital story telling platform, I also designed a 68 page coffee table book. This book commemorates these anniversaries and summarizes the defining moments in the industry.
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I designed marketing collateral to promote the digital story telling platform.