Celebrating Innovation
Conceptualized and designed creative for a digital story telling platform and coffee table book to celebrate 35 years of Via Satellite, 40 years of SATELLITE and 50 years of Hughes connecting the world.
Using Shorthand, a digital story telling platform, I designed a story to commemorate the anniversaries of three satellite industry leaders – Hughes Network Systems, Via Satellite, and SATELLITE Conference & Exhibition. The interactive and immersive platform features defining moments for the industry from Hughes’ history over the past 50 years and celebrates innovation by taking the reader on a journey of possibilities for what the next 50 years may bring.
Hughes was the sponsor of the platform, but we did not want this to be perceived as purely sponsored content. This platform was to be seen as a collaborative effort that celebrates innovation at Hughes, its partner and customer companies, and within the satellite industry as a whole. We wanted to encourage as much interaction and engagement as possible from visitors to the platform, and inspire the future of the commercial satellite industry.
In addition to the digital story telling platform, I also designed a 68 page coffee table book. This book commemorates these anniversaries and summarizes the defining moments in the industry.
I designed marketing collateral to promote the digital story telling platform.